Marketing

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Email Marketing in 2019 – Unbeatable Best Practices

by Marija Nikolova February 14, 2019 Marketing

“*Don’t Open This Email*” This gets your attention, doesn’t it? Well, imagine what this subject line can do to the

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A banner containing multiple types of content marketing that surround a laptop.

What Is Content Marketing?

by Mile Davchevski February 07, 2019 Marketing

Content marketing is the undisputed king of digital marketing. Perhaps you’ve heard the above, or something like “content is king”

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Remarketing vs Retargeting – Is there any Difference?

by Marija Nikolova January 30, 2019 Marketing

At the end of the day, marketing is all about that sweet ROI. The sad reality is that less than

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The Marketer’s and Publisher’s Dreams: Adwords vs Adsense

by Marija Nikolova January 16, 2019 Marketing

The Marketer’s and Publisher’s Dreams: Adwords vs Adsense   Google Almighty is great. It offers separate platforms for publishers and

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A person with a hand visible is writing in a notepad that has the word "Planning" marked in bold letters.

Tips to Avoid Turning a Marketing Event into a Disaster

by Marija Nikolova January 02, 2019 Marketing

Events are probably the most powerful way to organize your community because they involve face-to-face interaction with your supporters. In-person

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A man walking alongside a wall covered with myriad of devices displaying social media profiles.

Will Facebook’s Google-Like Results Become a Reality?

by Mile Davchevski December 25, 2018 Marketing

So, it’s finally upon us. Facebook is testing ads in search results. Before you start packing supplies and head to your

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The stage at the AllWeb 2018 conference, with the text "allweb" in the background.

Two weeks ago we were on AllWeb – here is what happened

by Mile Davchevski November 30, 2018 Marketing

  In today’s age led by the Internet, a digital transformation of the brands is a necessity. This is especially

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Content Amplification: The Missing Piece of Content Marketing

by Maja Novakoska November 28, 2018 Marketing

You finally closed all tabs from your browser and you published your latest blog post. You are feeling proud, and

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Paid Search Tactics That Work Extremely Well

by Tina Efinska November 21, 2018 Marketing

As a marketer, you are aware that paid search marketing is an effective, yet inexpensive form of online marketing. It

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Building a Successful Email Drip campaign

by Maja Novakoska November 14, 2018 Marketing

Drip. Drip. Drip. Drip. That’s the sound that every marketer should be aware of. A drip campaign involves automatically sending

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